PURE PROTEIN x FRUITY PEBBLES︎︎︎ SOCIAL MEDIA
CLIENT: APPOLO POST HOUSE
ROLE: LEAD ANIMATOR | DESIGNER | COMPOSITOR
As the Lead Animator and Designer, I pitched the winning design concept and brought it to life by fully animating it from start to finish. I was responsible for translating the initial vision into a complete, polished final product that aligned with the project's creative goals.
MOODBOARD
Understanding how PEBBLES™ already shows up in culture gives us insight into what's familiar, beloved, and extendable-and what we should avoid reinventing. Pebbles broadly licenses so there is some chaos in how it has been applied. Tapping into nostalgia, emphasizing the cartoon connection and avoiding tackiness.
STORYBOARD
ORIGINAL PITCH STYLE FRAMES
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